New announcement Why social media is mostly a waste of time for marketers: Mark Ritson presentation


http://www.marketingweek.com/2015/01/14/why-social-media-is-mostly-a-waste-of-time-for-marketers-mark-ritson-presentation/

Mark Ritson, academic brand consultant and Marketing Week columnist, recently gave a talk entitled ‘Why Social Media is Mostly a Waste of Time for Marketers’ at the World Marketing Sales Forum in Australia.

Never one to shy away from a controversial opinion, Ritson’s presentation delves deep in to the data and concludes that social is of limited use for brands.

So click on the link now to watch Mark tackle areas including:

Social vs traditional media
How customers interact with brands on social
Is social useful for brands?
Is social simply a tool for person to person interaction?

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Why social media is mostly a waste of time for marketers: Mark Ritson presentation
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http://www.marketingweek.com/2015/01/14/why-social-media-is-mostly-a-waste-of-time-for-marketers-mark-ritson-presentation/

Mark Ritson, academic brand consultant and Marketing Week columnist, recently gave a talk entitled ‘Why Social Media is Mostly a Waste of Time for Marketers’ at the World Marketing Sales Forum in Australia.

Never one to shy away from a controversial opinion, Ritson’s presentation delves deep in to the data and concludes that social is of limited use for brands.

So click on the link now to watch Mark tackle areas including:

Social vs traditional media
How customers interact with brands on social
Is social useful for brands?
Is social simply a tool for person to person interaction?

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About Paul Champion

Some have called me a leader, and a entrepreneur, they say I have integrity, presence and skills to ensure continuous improvement and success in whatever challenges I face. They also tell me that I am positive, resilient and motivating. I say, I'm just a normaI guy from Gateshead in the North of England, who started as an apprentice engineer. I have been in the right place at the right time and in the wrong place at the wrong time! I have successfully initiated and led complex organizations and situations to completion and success, and I have been in some jobs where success seemed untouchable. Mainly though, I have tried to learn everyday, help people to progress and learn the skills they need to be successful. I have had the privilege of working with some great people locally across the UK and more recently internationally in Asia, Europe and now USA, where I am lucky enough to work for www.3aaa.co.uk where I am head of 3aaa USA. This website is just me having an outlet to talk about all those thoughts, ideas and things I learn that pass through my head every day when I face the challenge of doing business. I will also rant on about how great apprenticeships are, and how you can help change peoples lives through them. After all thats how I got to do the great things that I have done, and also I am still an apprentice everyday! All I ask is that if you find it interesting then leave a comment and share what you read. THANK YOU.

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