3 Ways to Supercharge Fan Engagement on Facebook | Entrepreneur.com
http://m.entrepreneur.com/article/223701
3 Ways to Supercharge Fan Engagement on Facebook
By Amy Porterfield|June 4, 2012
For most business owners, their biggest Facebook challenge is keeping fans consistently engaged. Whether you have 135 or 13,500 likes, the only way to really profit from a business page is to motivate fans to click, share and, eventually, act by buying a product or signing up for an event.
Unfortunately, persistently low engagement is a catch-22. Your brand page’s EdgeRank score